The UK-based innerwear brand has been represented previously by model

Model as well as TV presenter Tamara Ecclestone will probably be the newface & bodyof Ultimo ??C the key designer lingerie brand. The 26-year-old model will probably lead the brand??utes summer, autumn and winter strategies this year.

The UK-based innerwear brand has been represented previously by model and actress Kelly Stream and ex-Spice Girl Mel B.

"Ultimo lingerie is very extravagant, affordable and aesthetically designed. The range really offers something for everyone right from the cups to Gary the gadget guy cups, Tamara said.

"Ultimo would be the perfect brand for ladies as it instantly means they are feel glamorous, protected and comfortable", she additional.

For Michelle Mone OBE, inventor of Ultimo, Tamara is elegant, beautiful, and had a fairy-tale life. But, she actually is very down to globe and brings anything entirely new to the emblem.